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Hoist
Roles
Content creation and curation
Trend research
Management of user-generated content
Photography
Multi-channel social strategy
Project Overview
Hoist is a premium hydration beverage. The Hoist team came to BLDG to create content for their social channels. My team and I created a social strategy and content from September 2019 - August 2020. Our goal was to elevate the brand and depict it as fresh, effective and powerful.
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